FUTURE LIONS

AKQA

Relive your journey.

My role: Art Director, UX

The annual Future Lions competition asks students around the globe to challenge conventional thinking and the winners will be honored at the Cannes Lions International Festival. 1,760 participants from 40 countries, making it the most successful competition to date.


Director / Bienvenido Cruz, Motion Designer / Lung-Yi Lin

1/1 CUSTOMIZER

Jeep

A tool that makes
your dream come true.

My role: Art Director, Motion, 3D, UX

The objective was to create an interactive app/website to be used in a retail space as well as in the home. With a user experience reminiscent of childhood, the concept was to use a digital 1/1 garage kit to custom build your own Dream Jeep.


CAMP

SapientNitro

An interactive
touchscreen portfolio.

Touchscreen_01_02.jpg

My role: Art Director, 3D, UX

CAMP is a digital portfolio touch screen for Sapient Nitro designed to share their latest "storytelling" works in the public space. The 3D environment is synced with the realtime; day, night, even the weather.


HAIRCUTTING

Leesa Berry

A primarily hair cut
focused 
salon.

My role: Art Director, Photographer

After 20 years of experience in the salon industry, my friend Lessa decided to open a shop that is primarily hair cut focused. I wanted to create a brand and website that expressed her precision approach to hair, but also to her straightforward nature.


LeesaWebsite_02.png

Logotype

Uzuric

A logotype that is
simple and effortless.

My role: Art Director, Designer

The new logo involved developing a new typeface, based on geometric shapes. I combined the first two letters, "U and Z", to create a logotype which is minimalistic and effortless. The typography was designed to be carved from wood, this project is work in progress.